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    <title>Dave Rosemill: Articles</title>
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    <description>Writing from inside the build. AI media systems, agentic commerce, and operator-level observations.</description>
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      <title>What a Systems Audit Actually Finds</title>
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      <description>Ninety minutes, a written diagnosis, and three moves in order. Here is exactly what happens.</description>
      <pubDate>Mon, 06 Jul 2026 00:00:00 GMT</pubDate>
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      <title>You Bought the Tool. That Is Not the Same as Having the System.</title>
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      <description>Most founders have a stack of AI tools and a mounting sense that something is still off. Here is the distinction that explains it.</description>
      <pubDate>Sun, 05 Jul 2026 00:00:00 GMT</pubDate>
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      <title>Why Your AI Build Stalled at 60%</title>
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      <description>You got most of the way there. Then something pulled you back to the business. Here is what actually happened, and how to think about finishing it.</description>
      <pubDate>Sat, 04 Jul 2026 00:00:00 GMT</pubDate>
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      <title>Claude Cowork vs. Claude Code: Which One Does Your Team Actually Need?</title>
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      <description>The question I hear most from founders before they book an Audit. Here is the plain answer.</description>
      <pubDate>Thu, 18 Jun 2026 00:00:00 GMT</pubDate>
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